This service, also known as animated marketing video (or referred to by
some as "infomercial") has the usual end goal of increasing conversions
for a business. In simpler terms, it means we are aiming to encourage a
company's target audience to do what the company wants it to (e.g. sign
up, subscribe, buy) with the help of this video.
Our first
important role is to develop a powerful script to captivate the audience
a few seconds into the vid. This is a very crucial phase because the
success of every animated video relies heavily on how the story is told,
and whether you are able to retain your audience within the first 8
seconds. We then build characters and animation to go alongside this
story, evoking emotions we are expected to arouse, like sentimentality
or humor, you name it.
AREAS COVERED
You can rest easy because
our services cover pretty much everything from planning, to
scriptwriting, storyboarding, character design and development, voice
overs, sound effects, background music and animation.
To make
sure we are meeting your objectives in the planning phase, we will
request you to fill out our brief questionnaire (asking about your
company and your promotion) because our story will be developed from
your input.
SPECIFICS:
The videos we make include any or a
combination of 3D, compositing, motion graphics and 2D (cartoons). Video
length ranges from 30 seconds to a few minutes (TIP: the shorter it is,
the more viewers will remember the message).
https://www.guru.com/service/explainer-marketing-promotional-video/philippines/bicol/naga/3666101
